SEO report of travelretailsales.com

Global Travel Retail Sales

travelretailsales.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : travelretailsales.com/

Character length : 22

Title
Global Travel Retail Sales
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://travelretailsales.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Global Travel Retail Sales

Character length : 26

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
203000
Heading structure in the source code
  • <H1> Global Travel Retail Sales
  • <H3> Eye Catching Displays
  • <H3> Licenced Products
  • <H3> Travel Retail for Kids
  • <H1> Contact
Word cloud
  • retail5
  • travel5
  • kids3
  • global3
  • products3
  • sales3
  • watches2
  • want2
  • children’s2
  • licenced2
  • kids’2
  • confectionery2
Keyword matrix
wordtitledescriptionsheading
retail
travel
kids
global
products
sales
Two Word cloud
  • travel retail4
  • global travel2
  • kids want2
  • what kids2
Three Word cloud
  • global travel retail2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 5 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.60
Flesch Reading Ease
45.80
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.20
Dale–Chall Readability
9.20
SMOG Index
8.10
Spache Readibility
5.00
Number of letters
8140
Number of words
1462
Number of sentences
506
Average words per sentences
3
Number of syllables
2732
Syllables in words
2611
Average syllables in words
1.87
Number of words in first three syllables
369
Percentage of word / syllables
25.24
Words not in Dale-Chall easy-word list
841
Words not in Spache easy-word list
263

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.49 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
25
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://travelretailsales.com/.. /jquery.js?ver=1.12.4
  • http://travelretailsales.com/.. /jquery-migrate.min.js?ver=1.4.1
  • http://travelretailsales.com/.. /optimizer.js?ver=1
  • http://travelretailsales.com/.. /other.js?ver=1
  • http://travelretailsales.com/.. /magnific-popup.js?ver=1
List of render blocking css files
  • http://travelretailsales.com/.. /style.css?ver=4.9.5
  • http://travelretailsales.com/.. /style_core.css?ver=4.9.5
  • http://travelretailsales.com/.. /font-awesome.css?ver=4.9.5
  • http://travelretailsales.com/.. /animate.min.css?ver=4.9.5
  • http://fonts.googleapis.com/css?family=Open+Sans%3Aregular%2Citalic%...

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://travelretailsales.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://travelretailsales.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://travelretailsales.com/wp-content/themes/optimizer/assets/js/optimizer.js?ver=1
  • http://travelretailsales.com/wp-content/themes/optimizer/assets/js/other.js?ver=1
  • http://travelretailsales.com/wp-content/themes/optimizer/assets/js/magnific-popup.js?ver=1
  • http://travelretailsales.com/wp-includes/js/hoverIntent.min.js?ver=1.8.1
  • http://travelretailsales.com/wp-includes/js/wp-embed.min.js?ver=4.5.3
File size of all javascript files combined
249.74KB
Javascript minifying
You can save 2.3KB (20% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://travelretailsales.com/wp-content/themes/optimizer/style.css?ver=4.5.3
  • http://travelretailsales.com/wp-content/themes/optimizer/style_core.css?ver=4.5.3
  • http://travelretailsales.com/wp-content/themes/optimizer/assets/fonts/font-awesome.css?ver=4.5.3
  • http://travelretailsales.com/wp-content/themes/optimizer/assets/css/animate.min.css?ver=4.5.3
File size of all css files combined
159.95KB
CSS minifying
You can save 12KB (14% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
25.17KB
Gzip compression
Error! By using Gzip you can save 61.9KB (65% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
7
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://travelretailsales.com/.. /Eyecatchingdisplays.jpgExpiry time is not specified
http://travelretailsales.com/wp-content/uploads/2012/01/gtrslogo.pngExpiry time is not specified
http://travelretailsales.com/.. /licensed-products.jpgExpiry time is not specified
http://travelretailsales.com/.. /travelretailforkids.jpgExpiry time is not specified
http://travelretailsales.com/.. /HEADER-GTRS-2.jpgExpiry time is not specified
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
841.81KB
Image optimisation
You can save 617.4KB (73% compression) by optimising the images below:

 Links

We found a total of 2 different links.
Internal links: 2

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
79.170.244.51
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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